Nashville Video Production Portfolio
Every production begins with a defined objective.
Below are select projects that reflect the range of work produced through Allee Visuals — across music, hospitality, and commercial environments.
Each case highlights the goal, approach, and execution structure behind the final result.
The Detroit Cowboy — Commercial Campaign
Client:
The Detroit Cowboy
Location:
Nashville, TN
Industry:
Hospitality / Entertainment
Scope:
High-visibility promotional commercial featuring Bob Ritchie (Kid Rock) and Tennessee quarterback Diego Pavia
Objective:
Capture the scale, energy, and brand presence of The Detroit Cowboy while delivering a polished commercial piece suitable for regional and national rollout.
The production needed to reflect celebrity presence while maintaining strong commercial clarity for hospitality marketing.
Approach:
- Coordinated talent timing and structured shoot schedule
- Designed custom lighting scenarios for a high-energy interior environment
- Captured A-roll interviews with Bob Ritchie and Diego Pavia
- Multi-camera production for flexibility in post
- Collected supplemental B-roll from multiple sources for commercial pacing
Execution:
Mark led production on-site, ensuring a smooth and efficient shoot environment for high-profile talent.
Lighting, audio capture, interviews, and brand framing were executed with precision — resulting in a seamless production experience.
The shoot ran so smoothly that management noted it was one of the most comfortable and efficient shoots Bob had experienced in recent memory — reinforcing professionalism under pressure.
Post-production included editing, color grading, pacing refinement, and final delivery in both 30-second and 15-second commercial formats.
Result:
- 600,000+ views (as of February 2026)
- Aired in national commercial spots throughout Nashville and beyond
- Strengthened brand presence through high-visibility celebrity alignment
Ray Luzier / Humes & Berg — 90th Anniversary Artist Feature
Client:
Humes & Berg / Ray Luzier (KORN)
Location:
Franklin, TN
Industry:
Music / Legacy Brand
Scope:
On-location artist feature production filmed at a private studio environment, including performance capture, brand storytelling, lighting design, and structured post-production for anniversary campaign distribution
Objective:
Produce a performance-driven artist feature that honored the 90th Anniversary of Humes & Berg while authentically showcasing Ray Luzier’s personal studio and musical legacy.
The content needed to feel genuine to the artist while reinforcing the historic credibility of the brand.
Approach:
- Filmed on location at Ray Luzier’s private home studio
- Showcased his newly built recording environment
- Balanced artist storytelling with product presence
- Controlled lighting to elevate performance energy
- Clean, disciplined edit structure to preserve authenticity
Execution:
Production focused on capturing Ray’s personal connection to the brand while visually elevating the space and performance environment.
The piece became part of a larger anniversary campaign celebrating Humes & Berg’s legacy, supported by Michael Berg’s 1.1M+ follower reach and the brand’s industry credibility.
Result:
- Distributed across brand channels with multi-million potential reach
- Reinforced artist authenticity while strengthening product positioning
- Contributed to a milestone legacy campaign within the music industry
Josh Galvans — “Take Me to Venice” Music Video
Client:
Josh Galvans
Location:
Venice, LA
Industry:
Music
Scope:
One-day on-location music video production in Venice, Louisiana, including concept alignment, live performance capture, drone cinematography, environmental storytelling, and expedited post-production delivery
Objective:
Translate the emotional tone of the single into a visually immersive narrative centered around the artist’s first experience in Venice, Louisiana — capturing both performance and environment authentically.
Approach:
Rapid concept alignment based on artist vision
One-day shoot with a lean two-person crew
Mark directed and operated primary camera
Location scouting on-site based on accessibility and light conditions
Captured performance sequences, drone footage, environmental B-roll
Additional sunrise timelapse filmed pre-dawn
Execution:
With limited prep time and a single production day, Mark built a real-time game plan on location — identifying accessible shooting environments including boat sequences, fishing scenes, and natural light opportunities.
All key performance shots were captured in one day, including drone footage and narrative visuals centered around the fishing journey for yellowfin tuna.
The full edit was completed in two days — delivered significantly ahead of the projected timeline.
Result:
Delivered under accelerated timeline
Met high expectations from artist and family stakeholders
Strengthened artist identity through authentic visual storytelling
Nashville Auto Care — Brand Commercial
Client:
Nashville Auto Care
Location:
Nashville, TN
Industry:
Service Business
Scope:
Local brand commercial production including on-site filming, interview capture, environmental B-roll, structured messaging development, and multi-platform delivery for web and local marketing use
Objective:
Elevate the brand perception of a locally respected auto service business operating primarily through word-of-mouth visibility.
The goal was to visually communicate trust, integrity, and professionalism.
Approach:
- Captured establishing exterior and interior garage shots
- Highlighted operational detail inside the workspace
- Showcased waiting area and customer experience
- Recorded interview soundbites with owner Kenny
- Focused on human-centered storytelling
Execution:
Production emphasized authenticity and operational integrity — visually demonstrating the care and attention given to every vehicle.
Soundbites positioned the owner as the face of the company, strengthening trust and brand relatability.
Result:
- Increased Google visibility and review engagement
- Reported growth in business activity following release
- Strengthened local brand awareness through structured visual presence
OUR PRODUCTION PHILOSOPHY
Across industries, the structure remains consistent:
Define the objective
Build the production scope
Assemble the right team
Execute without chaos
Deliver assets built for longevity
No unnecessary flash.
No inflated production for its own sake.
Just work that supports the goal.
Ready To Build Your Project?
If you’re planning something that requires structured production and professional execution — we’re ready to talk.